And the fate wanted us to do the visual identity of Fortaleza OFFF 2014, the largest festival of digital culture and design in the world now on its Tours version. More than a simple creation, we’ve tried to understand where our design came from and where it goes. The first drawings that represented the Brazilian northeast, painted by Frans Post, were our starting point. From 1600 till now, his drawings were reproduced on millions of books. A large winged heart marks another new beginning.





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